Stake in Walletron Advances Western Union’s Mobile Technological
Capability
ENGLEWOOD, Colo. & PHILADELPHIA--(BUSINESS WIRE)--
The Western
Union (NYSE: WU) Company, announced today that it has made a
strategic investment in Walletron,
Inc. a pioneer in mobile wallet bill presentment and payment
capabilities.
The investment supports Western Union’s strategic direction to bring
smart and convenient payment experiences to its customers via
smartphones. Walletron automates brands’ presence in mobile wallets like
Apple Wallet and Android Pay, powering digital engagement and serving
billers through a unique and innovative bill-to-wallet solution, moBills.
“Western Union is driving mobile as our priority customer engagement
channel across our money transfer and payments business. Our association
with Walletron reinforces this direction, which forms part of our
overall omni-channel strategy,” said Khalid Fellahi, Senior Vice
President and General Manager, Western Union Digital.
In August 2016, a commercial alliance was announced between the two
companies, which will allow Western Union’s electronic bill payment
service Speedpay, Inc. to offer biller clients the option to add
Walletron moBills® technology. The technology allows
customers to enjoy personalized notifications, bill information, and a
streamlined payment experience via their smartphones.
Walletron moBills operates within native mobile wallets on leading
smartphone operating systems. When a customer has the moBills card in
their wallet, they can view current bill information, pay bills, update
notification preferences, view a copy of past bills, and access their
account page.
Mobile is a key factor for the future of bill payments, as shown in
Western Union’s Payments 2016 Money Mindset Index; 27 percent of all
consumers and 48 percent of Gen Y consumers say they will pay more bills
by a mobile device.
About Western Union
The Western Union Company (NYSE: WU) is a leader in global payment
services. Together with its Vigo, Orlandi Valuta, Pago Facil and Western
Union Business Solutions branded payment services, Western
Union provides consumers and businesses with fast, reliable and
convenient ways to send and receive money around the world, to send
payments and to purchase money orders. As of September 30, 2016,
the Western Union, Vigo and Orlandi Valuta branded services were offered
through a combined network of over 550,000 agent locations in 200
countries and territories and over 100,000 ATMs and kiosks, and included
the capability to send money to billions of accounts. In 2015,
The Western Union Company completed 262 million consumer-to-consumer
transactions worldwide, moving $82 billion of principal between
consumers, and 508 million business payments. For more information,
visit www.westernunion.com.
Speedpay, Inc. is a wholly owned subsidiary of E-Commerce Group
Products, Inc., which is a wholly owned subsidiary of Western Union
About Walletron
Walletron, Inc. delivers a SaaS platform that automates brands’ presence
in mobile wallets like Apple Wallet and Android Pay. The system manages
the content and appearance of digital cards consumers place in these
wallets. Initially established to deliver mobile wallet loyalty to the
enterprise, Walletron now also serves billers through the world’s only
bill-to-wallet solution, moBills. Wallet items persist until removed and
allow clients to send branded notifications that light up consumers’
devices with tailored messages, without ever downloading an app. The
mobile wallet channel lets consumers pay bills in a mere two taps – and
billers are able to communicate with customers in a trusted and engaging
way. To learn more about Walletron, visit www.walletron.com.
WU-G
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Source: Western Union The Western Union Company